Evaluation of Tourist Flow Seasonality to Enhance Tourist Activities in Brașov - Prahova Valley Area

Marin ILIEȘ1, Ștefan DEZSI2
1 Babeş-Bolyai University, Faculty of Geography, Sighetu Marmației Branch, ROMANIA
2 Babeş-Bolyai University, Faculty of Geography, Centre for Research on Settlements and Urbanism, Cluj-Napoca, ROMANIA
E-mail: marin.ilies@geografie.ubbcluj.ro, stefan@geografie.ubbcluj.ro
Pages: 293-297

Abstract. Located between large urban centres from Romania (Brașov and Ploiești-București), the studied area is approached so as to offer ideas and solutions in order to optimize the tourist flow. The statistical information can depict the essential aspects only through their correlation with the territorial reality. The biggest challenge is triggered by the fact that the project area does not record issues in terms of tourist destination branding, but in terms of the system incapacity to efficiently revaluate the existing tourist request. The tourist flow analysis offers an important image on the features of this phenomenon with an economic, social and cultural impact.

K e y w o r d s:  tourism, tourist flow, Prahova Valley-Braşov, seasonality, territorial system, dysfunctions